Controversial climate change campaign film disgusts to make a point

A new video released by the global organisation 10:10 as part of its climate change campaign has already raised debate among viewers.

With a by-line that reads, This film contains scenes that some viewers may find distressing. Not suitable for children, it is not for the faint-hearted.

The mini-movie, entitled 'No Pressure' has certainly succeeded in its aim to get people talking and already two very distinct camps have formed: Those who love it and those who find it appalling.

In brief, the film depicts four different scenes in which school children, staff employees, footballers (including England's Peter Crouch), and 'The X-Files' star Gillian Anderson are blown to a pulp for refusing to make a commitment to reduce their carbon footprint.

Makers of the film meanwhile, are more than ready to defend the somewhat extreme nature of the argument. With just four years to stabilise carbon emissions, says the organisation 10:10, the images are intended as a challenge to the 'no pressure' attitude - repeated in each of the scenes - too often displayed by governments and individuals alike:

"There is a shrinking time frame for action on climate change," claims the film, "We hope this mini-movie will get you talking, get you fired up, but most of all inspire you".

Despite this however, many people, including those in favour of cutting carbon emissions feel either bullied or sickened by the film. Others, meanwhile, see the funny side and believe the mini-movie is just what is needed to kick-start people and politicians into reducing their carbon footprint.

The movie goes on release on Saturday October 2nd and will be shown in cinemas and on British television.

In the run-up to its general release, viewers may choose to watch the video on YouTube and decide for themselves whether it goes too far or is just the ticket.

Warning: video is unsuitable for children and may cause offence.